Marketing Automation Builder
Deliver better customer experiences — automatically
Bring your ideal customer journey to life with a visual marketing automation builder that grows with your needs.
Easy setup - lasting results
Use prebuilt workflows for specific campaigns or easily build your own automations.
Capture and convert
Send automated emails to all new subscribers and nurture them with relevant offers.
with less effort
Automatically reach cart abandoners or recommend products your customers love.
Build a connection
with your audience
Add a personal touch to every message and campaign using robust customer data.
Visualize your automated customer journey
Build marketing automation workflows based on customers' data and behavior.
Use it to deliver personalized marketing experiences.
Set the rules that automate
Communicate with your audience with even greater precision using data stored in your account.
- Create automation events based on users' behavior
- Take action based on selected conditions
- Use filters for even more precise targeting
Build individual contact
Track and rate customers actions to create custom segments based on specific data and criteria.
- Use an unlimited number of tags for better profiling
- Monitor engagement scores to evaluate contacts
- Add points to each action your contacts take on your pages or emails
and relevant emails
Search and segment tagged contacts to run targeted, automated email marketing campaigns. Stay relevant to all of your customer groups.GET STARTED FREE ›
See how automation helps these businesses grow
The comprehensible automation panel has allowed us to extend the automation process to very advanced.Mariusz,
5-star G2 review
The drag and drop interface made creating rather complex automation trees very easy.Felipe Godoy,
5-star G2 review
Thanks to marketing automation, I can finally focus on strategic solutions rather than manual execution.Jan,
Print Marketing Solutions
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Email Automation templates for your business goals
Use prebuilt, powerful automation templates. Tech-tested, marketing-approved, helping thousands of businesses grow even faster.
Nurture new signups
Trigger welcome emails that start a conversation with your prospects. Thank them for signing up, share your story and special offers.
Recommend popular products
Automation learns your customers' preferences and triggers product recommendations based on each customer's purchase history.
Recover lost sales
Remind your customers about their abandoned order with a sequence of abandoned cart emails.
Use behavioral targeting
Track and rate customer actions on your website, landing pages, and emails to trigger relevant emails or assign to segments.
Powerful ecommerce tools to automate your sales
Put advanced ecommerce tools and integrations to work with marketing automation. Squeeze the most out of your inbound traffic.
Streamline your work
Connect your favorite tools with GetResponse and start monetizing your marketing campaigns.
- Sync your online store and CRM data
- Populate your product inventory
- Connect your payment processors
Turn your website traffic
into sales opportunities
Monitor and analyze events on your pages to share custom offers when it matters most.
- Learn your audience's habits and preferences
- Prepare tailored emails based on page visits
- Analyze specific actions users take on your pages
- Trigger personalized journeys based on the data
Turn your emails into
Trigger automated email campaigns to your website visitors who left without converting.
- Send abandoned cart emails to encourage visitors to finish their purchases
- Automatically recommend products based on customer's purchase history
Need a custom online marketing solution? Discover GetResponse MAX
GetResponse MAX is an all-inclusive solution for mid and large companies looking for advanced marketing tools, dedicated support, and top data security.
With GetResponse MAX you get:
- Dedicated 24/7 support*
- SMS marketing automation
- Dedicated IP address*
- Transactional emails*
- AI recommendations
Marketing automation explained
What is marketing automation?
Marketing automation is a suite of powerful conditions, filters, and actions. You combine all of them to create workflows that reflect a subscriber journey or experience. When building a workflow, you can use one of our predesigned templates or build a workflow from scratch.
What is website visitor tracking?
This feature lets you to take steps once someone visits a page of your choice. All you need to do is set up the element's properties, that is enter a URL that we need to track. For example, if someone visits a page you linked in your message, you can add scoring points or a tag.
What are abandoned cart emails?
Abandoned cart emails are simply follow-up messages to customers who left your website without placing an order. You can create a workflow to automatically send these emails that can also display the contents of their online shopping cart. It's helpful for when you'd like to reduce the number of incomplete orders and increase your sales.
What are automation templates?
Automation templates serve the goal or match your campaign idea. To use them, simply populate it with your own data, including message templates, lists, and element properties.
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Resources to help you start with marketing automation
Marketing Automation for Beginners
Explore the best examples we gathered, learn how marketing automation works and what you can gain from introducing it to your strategy.READ THE GUIDE ›
First Steps in Marketing Automation
This article goes through each step you should take to successfully introduce marketing automation to your business for the first time.EXPLORE AUTOMATION ›
Marketing Automation Help Center
For advanced tactics and a deeper look into our Marketing Automation, check out our dedicated Automation Help Center.HELP CENTER ›